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Tulsa Internet Marketing Seminar, Tulsa Search Engine Marketing Seminar, Tulsa Internet Marketing Workshop, Tulsa Search Engine Marketing Workshop
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A Seminar on Search Engine Marketing
You do not have to have an E-commerce website with a shopping cart to make money on the Internet. Any Business offering specialized products or services can increase sales volumes by achieving a high ranking in the search engines for its targeted keyword phrases. Today, the search engines are the modern “phone books” on the Internet. Understanding your target market and making your business website easy to find on the search engines is crucial to the marketing effort of your business.
In our seminar, you will learn everything you need to know to appear on page #1 of the Search Engines for your targeted keyword phrases. By the end of the course, you will understand how search engines rank websites and have the knowledge to put your website on Page #1 in less than a day! You will also have an opportunity to work on your business with others to practice and refine your marketing efforts in a learning environment.
How You Will Benefit
- Learn to identify your target market and how to reach it
- Develop a targeted list of keyword phrases for your business
- Understand various methods of marketing websites
- Evaluating your website to increase its effectiveness
- Understand how search engines rank websites
- Learn about the most effective ways to achieve high search engine ranking in a short period of time.
- Learn how to manage internet marketing campaigns
- Learn how to measure and improve the effectiveness of the campaigns
Who Should Attend
Our search engine marketing seminar is designed to help small business owners, managers, marketing directors or company web masters strengthen the search engine ranking to increase sales and revenue with minimal expenses.
What You Will Cover
Understanding your Target Market
- How to determine your geographical scope
- How to identify the right keywords and phrases
- How to review your competitor's websites to find weaknesses and strengths
- What to modify on your website to ensure its effectiveness to sell
Natural Search Engine Listings (Free Listings)
- Understanding how search engines rank websites
- Optimizing your website to achieve higher ranking
- How to increase your conversion rate on your website
Understanding and Managing Pay-Per-Clicks (Sponsored Links)
- How to create the most effective advertising campaigns
- How to manage an internet marketing budget
- How to measure and optimize your advertizing campaigns
Measuring Your Marketing Efforts
- How to measuring the effectiveness of your marketing campaigns
- How to use free or inexpensive tools to improve or maximize your efforts
- How to calculate the ROI for your campaign
Who is teaching this seminar?
Jennifer Jones is a technology solution provider and entrepreneur with over 16 years experience in the Internet Industry. She is the CEO of Seed Technologies, a web development firm that specializes in developing websites and customized business applications for small to mid-sized companies throughout the United States with a proven track record of providing their clients with quick financial returns using the methodology taught in this seminar.
Seminar Agenda
| 8:30 to 8:45 | Late Registration |
| 9:00 to 10:00 | Understanding your target market |
| 10:00 to 10:15 | Break |
| 10:15 to 11:30 | Natural Search Engine Listings |
| 11:30 to 1:00 | Lunch (Provided) |
| 1:00 to 2:35 | Understanding and Managing Pay-Per-Clicks |
| 2:30 to 2:45 | Break |
| 2:45 to 3:45 | Measuring Your Marketing Efforts |
| 3:45 to 4:00 | Questions and Answers |
Cancellation and Substitution Policy
You may cancel your registration up to 10 business days before the program and we will refund your tuition less a $25.00 cancellation fee. If you need to cancel less than 10 business days prior to the program you may (1) send a substitute from your organization or (2) transfer your registration fee to another program of your choice that is scheduled within 6 months of your original event. Please note that if you don't cancel and don't attend, you are still responsible for payment. Substitutions may be made at any time.